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Category: Music Marketing Promotion

Changes in Becoming Visible

Changes in Becoming Visible

We go to music stream platforms, full of content, full of suggestions, heavily filled-up playlists, and input from the friends and colleagues we ...

Promotional Strategies and Timeline for a New Album Release

Promotional Strategies and Timeline for a New Album Release

Excitement of a musician with a “finished” album is hardly comparable to anything else. Though each style comes with a different preparation ...

To be More Visual Than “Present”

To be More Visual Than “Present”

COVID-19-era musicians that reached these days already showed that there is strength in creative minds that can’t be pushed aside by the pandem...

Creating and Maintaining a Successful Social Media Profile

Creating and Maintaining a Successful Social Media Profile

Both indie artists and signed-up musicians need to be visible on social media platforms to stay visible to their audience. We know how hard it ca...

All about EPK: Electronic Press Kit / Press Pack

All about EPK: Electronic Press Kit / Press Pack

Creating a press pack (or electronic press kit, EPK, whichever you call it) requires a solid understanding of the goals and objectives of a music...

How to Reach Your Target Audience

How to Reach Your Target Audience

Power of Association Each musician is unique and cannot be repeated, but still, being present in a group of artists that are similar to you is...

How to Connect to the Audience

How to Connect to the Audience

“If you release your new album on Friday at 11 pm you get the best results.” “You must share your photos at 07:30 because that is the ti...